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Brent Sorrells
Operations Manager
TECH Fort Worth
Texas

“Our first use of the StartupWheel was at one of our CEO Retreats. We hold the retreats quarterly for the CEOs of our Acceleration Program client companies. Nine of our sixteen CEOs attended our most recent retreat where we had a remarkable positive experience using the method and tools. These CEOs tend to be somewhat sceptic towards new tools, but our experience was that they were very impressed by the content they saw and the value they got from it, leaving them wanting even more StartupWheel worksheets to work with. The consensus among the CEOs was that the StartupWheel was great because it allowed them to cut the issues up in chunks and they could spend 30 minutes at a time on bite size portions and be much more productive.

To TECH Fort Worth the main value we see in using the StartupWheel is that it allows us to focus in on the issues that affect our client’s companies and it provides us with a framework for discussion and exploration.”

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Susan Sanderson
Associate Professor
The Lally School of Management at RPI
New York

“I was struck by the material and immediately recognized that the StartupWheel filled a gap in existing methodologies for teaching entrepreneurship, most of which are based on developing a business plan. In my experience, the problem with having students focus on creating a business plan is that they sit at their computers and make most everything up, never taking the important steps of actually talking to prospective customers or truly understanding the competition or markets they are trying to address. The StartupWheel solved this problem by gently guiding students through all of the key steps for starting a new business. It gives them hands on activities that are crucial to actually addressing the key issues they would face if they were actually starting a real business.”

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Ted Baker
Executive Director
Innovation Connector
Indiana

“I have advised entrepreneurs for many years, and often the advisory sessions were geared towards the business plan. When bringing it up, the entrepreneurs would get this tired expression on their face. Entrepreneurs are such creative people, and they love what they are doing – but I find that sometimes all the paper work that comes with the business plan, kills their spirit a little bit. So when I first heard about the StartupWheel, it immediately resonated with me. The StartupWheel makes it easy to extract what’s important for the entrepreneur right now – and it doesn’t eliminate the need for planning. Instead, it gives you an easy system, an organized way to plan. Basically, it’s a planning tool that works.”

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Rawle Brown
Business Advisor
Pace University Small Business Development Center
New York

“The beauty of the Startup Wheel is that it formalizes what I have learnt in my over ten years working with entrepreneurs to develop their businesses.

While the substance may not contain new material for the experienced business advisor, Startup Wheel’s brilliantly conceived product can be easily included in any adviser’s toolkit. It is so straightforward that parts of the system may be used by an advisor without the advisor even realizing it.”

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Mark Barnes
Co-Founder & Senior Consultant
IMAC Group
Canada

“The StartupWheel method is so simple – it doesn’t take long to understand how to use the tools. The flexibility of the StartupWheel allows me as an advisor to pick and choose which area to work on with the client, which is great, because you never get “stuck” in one phase of development.

I mainly use the StartupWheel with those of my client companies that are in the early growth phase. Most of these companies have existed for a couple of years and are now ready to grow. It’s my job to help them with the transition from start-up to growth and with the StartupWheel as my tool I know I’ll be able to deliver.”

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Ocie Irons
Director, Entrepreneurial Programs
TechTown
Detroit, US

“I chose the StartupWheel because TechTown is a growing and relatively large incubator, and I needed a tool that could create some kind of standardization in how my coaches interact and work with the entrepreneurial community – I was basically looking for a standard platform for delivering consistent value to all our clients, and StartupWheel does exactly that!

With the StartupWheel I have been able to leverage the TechTown brand out in the market place, and with the structure of the toolbox we have achieved consistency in the way we all work with the entrepreneurs.”

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Gene Recker
University of Southern Indiana
@ Innovation Pointe
Evansville, Indiana

“I like the StartupWheel because it centers around the client. For example, the entrepreneur can use the StartupWheel Screening Tool to self-assess the company, identify an opportunity for improvement and focus on that piece of “infrastructure” he wants to build into the business in order to move it forward. The articles and frameworks help the entrepreneur gain a concept of ways to think about that area of the business before using the worksheets.

The worksheets are designed to help the entrepreneur generate and explore multiple options. The entrepreneur can then evaluate those options and develop a solution that addresses the identified opportunity right now. Importantly, the entrepreneur makes the decisions, which creates strong ownership for the solution, and increases the likelihood of implementation.”

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Reg Joseph
Executive in Residence
TEC Edmonton
Canada

“The StartupWheel is far more interactive than any other tools I have seen. All the tools in the Toolbox encourage constant conversation and discussion between advisor and client, which inspires creativity and generates great ideas – and thanks to these “conversation-starting” tools, it’s easy for me as an advisor to evaluate the business with the entrepreneur, discuss the logical next steps, and help him take them.”

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Steve Schillig
Director
Ohio Small Business Development Center
New Philadelphia, Ohio

“What I like most about the StartupWheel is that it can be used in any situation, with any type of client. I like the process where you start with an assessment and then refer to the frameworks to determine the next step. The worksheets are also invaluable and not at all intimidating for the client.

Although the StartupWheel has true value for existing businesses, I find it especially useful for the pre-start clients that approach us for assistance and find the business plan templates a challenge. The process of writing a business plan can be very intimidating for an entrepreneur – but the StartupWheel tools makes it so much easier to pinpoint specific challenges and focus on what’s most important.”

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Kathy Orr
Business Development Manager
University of Wisconsin – Milwaukee SBDC
US

“Before I started using the StartupWheel, I ended up spending too much of the time I had with the client on diagnosing the problems and explaining to my clients what wasn’t working in their business. This naturally made them feel inadequate and overwhelmed.

With the StartupWheel worksheets I can put my clients in control, by enabling them to take action that same day. Because all the tasks are broken down in to small portions, they don’t get overwhelmed – we work on one area at a time, and they start making progress right away. That makes them feel empowered and excited, which is exactly how I want them to feel after a session.

Working with the worksheets also saves me an enormous amount of time. I used to spend too much time on the paperwork that followed a session, transcribing our interview and the diagnosis of the business, and writing down next-step suggestions for the client. I don’t have to spend nearly as much time on that now that I am using the StartupWheel – because everything they need to know is right there, in the material and in the worksheets, as inviting visuals and short notes, that are easy to understand and act on.

With the StartupWheel I no longer have to rely on my memory alone, because everything I need to remember to bring up and work with in the advisory session, is in the material. Knowing that all my clients are getting the exact same level of quality, is very gratifying.”

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Jeri Koehler
Business Development Specialist
Rogers State University – Innovation Center
US

“What really drew me to the StartupWheel was the promise that it provided a 360 degree perspective on the business. Most other tools I’ve worked with focus on a specific niche, whether it be Sales, or Product Development, or something else. This meant that often I had to use more tools in my advisory sessions, which was just a hassle.

When I participated in the certification course in New York it became very clear that I had made the right decision in choosing the StartupWheel. With a 360 degree perspective on the business nothing is left out – and all themes are prioritized equally so with the StartupWheel, I am able to help my clients with every single aspect of their business.”

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Craig Alan Brown
Business Advisor
Ohio Small Business Development Center
Rhodes State College
US
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“The StartupWheel Toolbox incorporates all of the vital information I need to help and advise my business clients throughout my SBDC region – there are tools for every single challenge I run in to on a daily basis with my clients.

The StartupWheel is the first comprehensive collection of business planning tools I have ever seen. I have had over 5074 hours of counseling with 639 counseling cases, and in my job, the most important thing for me personally is to have an impact on the people I work with. So I am very excited to finally have a product which I can use for each and every counseling session to help all my clients be successful in their ventures.

The StartupWheel is the best tool I have ever received from the SBDC as long as I’ve been an advisor. I love it!”

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Rodrigo E. Decena
Director
Impulsa Incubadora
Mexico

“The StartupWheel complements the methodology we’re already using at Impulsa Incubadora – and we started using the StartupWheel with our clients to provoke reflections, discussions, and action. The StartupWheel makes them – and us – think and see challenges differently, which leads to discussions and decisions about how to approach the different tasks. The fact that the StartupWheel can be used as a tracking tool, where our clients can track their own progress is very motivating for them and a great way to push them to take action.”

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Eduardo Morelos.
Wayra México.
Advisor
Mexico

“For me, the big advantage of using the StartupWheel with my clients is that it provides both myself and my clients with tools we can use to explore and resolve the fundamental – and sometimes unexpressed –  challenges that arise when someone is trying to create and develop business opportunities and new organizations.

At Wayra, we use the StartupWheel to help entrepreneurs clarify and drive the goals for their business, to assess their performance and to discover challenges, but also opportunities. I’m amazed at how many new opportunities we always seem to come across when we work with the StartupWheel tools.”

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Jonathan Seib
Economic Development Officer
Economic Development Alliance of Southeast Alberta
Canada

“I like how the Startup Wheel takes an otherwise daunting prospect – starting and growing a business – and breaks it down into simple, manageable steps. My clients see change as something that is feasible without losing sight of the process as a whole.

I use Startup Wheel with every client that I meet with. It makes conversation a lot easier and provides me with concrete record of what the client have done and need to do to move forward”.

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Bora Özkent
Ozkent & Taysever
Partner/Director
Turkey

“Being an entrepreneur myself, I started using the StartupWheel on my own business immediately after I returned home from the certification course. They quickly helped me make some important decisions that I had been putting off for a while. The StartupWheel also proved to be very helpful in communicating important issues to my team, especially about our business model. We already started changing many areas of our own company by using the StartupWheel tools to help us make decisions and take action.”

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